City of Rapperswil-Jona: Development of the design program

 

The merger of the city of Rapperswil and the municipality of Jona was based on the principle of completely reorganizing the administration. The goal was not simply to merge, but to question everything, to keep the tried and tested, to optimize overall and, where necessary, to introduce new and innovative solutions. With the same conviction, the project of the design program was approached.

RJ_01a-7.jpg

The design program adopted by the City Council is based on the principle of transparency of the city administration. Citizens should be able to see who has provided what services, which department of the administration has sent something or where the city finances or supports initiatives and projects. For this purpose, a corresponding brand concept was developed, which defines the control of all communicative measures of Rapperswil-Jona.

RJ_Images_02-1.jpg

The design concept is based on the idea of a dynamic, colorful and lively city. This means that the city appears with its city monogram in 13 colors. Rapperswil-Jona distinguishes itself through high-quality communication for its citizens and visitors.
 
Client: City of Rapperswil-Jona
Project: Design program since 2006