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In 2003, the Italian Ministry of Culture announced an international competition for the development of the visual identity of the Pinacoteca di Brera and the planned cultural center "Grande Brera".
Coande, in collaboration with DA and Studio Priori, won this competition, in which more than 20 international agencies, studios and designers participated, and developed the visual identity of this new institution. Thus, a complete design program was elaborated that included, in addition to the Pinacoteca, other institutions such as the Biblioteca Braidense, the Museum of Astronomy, the Observatory, the Accademia della Scienza and the old botanical garden.
Client: Soprintendenza per il Patrimonio Storico Artistico, Etnoantropologico della Lombardia
Project: Branding and design program realized in collaboration with D/CP
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